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Selling your recruitment brand

• View a transcript of this video

Generating interest in your headteacher position isn't simply about placing an advert in a newspaper. In this video, Jit Jethwa, a recruitment expert, offers advice on how to carry out an effective recruitment campaign to ensure you get the right candidates.

We have also produced other videos in this series:

• Preparing for a recruitment exercise
• Establishing your school's brand when you are ready to advertise
• Interview and assessment process